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Building Understanding: Tools to Advance Palliative Care Awareness

Audience: Member organizations | Reading time: 2 minutes

Why it matters

Palliative care goes beyond end-of-life support—it empowers patients at any stage of a serious illness to live fully and on their terms. Raising awareness equips providers to deliver care that aligns with patients’ values, goals, and beliefs.

Next steps

  • Share these resources on your websites, social media, newsletters, and emails.
  • Include them in events and other communications to amplify awareness.

Dig deeper

Palliative care isn’t just for specialists or terminal patients. It’s a comprehensive approach that:

  • Starts at diagnosis and runs alongside curative treatments.
  • Prioritizes emotional, social, and spiritual support for patients and caregivers.
  • Helps families navigate grief with tailored psychological resources.


The earlier palliative care begins, the better patients and their loved ones can manage the illness while focusing on what matters most to them.

Learn more: Access practical resources here.